Budweiser's 2026 Super Bowl Ad Features Bald Eagle and Clydesdale Friendship, Philly's Lincoln Soars in Spotlight
Budweiser celebrates its 150th anniversary with a new Super Bowl commercial featuring iconic American animals: a bald eagle and a Clydesdale horse. The ad, part of Budweiser's 'Made in America' campaign, depicts a friendship between a fallen young eagle and a Clydesdale foal, symbolizing American heritage. The commercial begins with the foal discovering the young eagle, supporting each other through various challenges, and culminating with the eagle soaring into the sky riding the horse, symbolizing strength and unity. The ad will air during Super Bowl LX on February 8, 2026, and features the song 'Free Bird' by Lynyrd Skynyrd. It was directed by Henry-Alex Rubin and involved an eagle actor from the American Eagle Foundation. Additionally, Philadelphia's beloved bald eagle, Lincoln, is making his Super Bowl appearance in a separate 60-second spot, highlighting his role as a regional mascot and his friendship with the Eagles team. Lincoln, now settled in a natural preserve, continues to be a symbol of American pride and resilience, often seen at Eagles games and in media appearances. The campaign underscores themes of American tradition, friendship, and patriotism, resonating with national celebrations of the country's 250th birthday.
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