Family Co-Founders Sue Luc Poirier for $800,000 Over False Claims of Creating Bota Bota Spa
Daniel and Geneviève Emond, co-founders of the popular Bota Bota floating spa in Old Montreal, have filed a civil lawsuit against businessman Luc Poirier seeking $800,000 for defamation and misrepresentation. The lawsuit centers on Poirier's claims in the series *Luc the Billionaire?* on Crave, where he asserts that he was the initiator, designer, and co-owner of Bota Bota, claiming to have approached the Old Port of Montreal and proposed the project, and that he had a 50% partnership with the Emond family. The Emonds deny these claims, stating it was they who approached Poirier in 2008, and that Poirier only showed interest in a boat he did not own. They emphasize that Poirier never signed any partnership agreement, invested funds, or played a significant role in the project. The lawsuit argues that Poirier's statements are false and misleading, damaging their reputation, especially after the series' broadcast prompted public questioning of their role. The Emonds demanded Poirier retract his statements or face legal action, which led to the lawsuit. Poirier has not responded publicly. The case highlights disputes over the origins of the spa and the false attribution of its creation, with the Emond family asserting their primary role in developing Bota Bota.
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