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Ferrari Luce EV Interior Designed by Jony Ive Shows Apple-Inspired Tactile Features

Ferrari is set to reveal its first fully electric vehicle, named Ferrari Luce, in May 2026, with a focus on a luxurious interior designed by Jony Ive's LoveFrom team. The interior features a minimalist, Apple-like aesthetic with extensive use of glass and aluminum, tactile switches, and glass buttons, creating a high-end, visceral experience. The design includes a steering wheel with aluminum buttons, a binnacle with OLED screens, a movable control panel, and a key fob resembling an iPhone with E Ink technology. The interior's materials, especially the glass components, are developed in collaboration with Corning, ensuring durability and crash safety. The overall look echoes Ive's signature style, emphasizing physicality and simplicity, aiming to reconnect users with the physical world amid digital disconnection. The exterior of the car remains under wraps, but the interior design hints at a blend of luxury, technology, and Apple-inspired minimalism, potentially offering a glimpse into what an Apple Car might have looked like.

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